Assistant Professor

Dr. Kirubaharan Boobalan, an esteemed faculty (Marketing) at SSN School of Management, Chennai, recognized for his exceptional contributions to the field. A recipient of the 2023 Institute of Eminence (IoE) fellowship from Indian Institute of Science (IISC) Bangalore, he is set to embark on a transformative Post-Doctoral Fellow (PDF) journey. Prior to SSN, he was associated with Great Lakes Institute of Management, Chennai. With expertise in Marketing Research and Analytics, his passionate teaching style engages students. Boasting a PhD in Marketing from Anna University, along with an MBA and a Bachelor’s in Aeronautical Engineering, his academic journey is remarkable. His research, featured in renowned journals like “Journal of Retailing and Consumer Services,” “Food Quality and Preference,” and “Annals of Operations Research,” underscores his ABDC (Australian Business Deans Council) recognition. A sought-after reviewer for ABDC’s top publications, his insights elevate research standards. Proficient in statistical tools and software like R Programming, AMOS, SPSS, and Smart PLS, he shapes innovative methodologies.

Google Scholar Profile : https://scholar.google.com/citations?hl=en&user=ctkWjc0AAAAJ

LinkedIn Profile : https://www.linkedin.com/in/boobalankirubaharanb2a7a297/

Dr. Kirubaharan Boobalan